New Stance on AI By Google; Happiness & Longevity Plan PLR; Personal Development eKit PLR

Published: Thu, 02/09/23


When I tell you I could do without anymore dog barking, I mean it. LOL! I have one of four chihuahuas (Delilah) who has the most high-pitched, ear-piercing bark you have ever heard. And anytime a blade of grass blows in the wind, she barks non stop. 

So having workers here again (we're going on a month now) walking back and forth in front of the window/doors in my backyard has her barking constantly. I had her in Scarlett's room, but then she's annoyed because she still barks, so I decided I just put up with it out here. I'm ready for an end to this. Ha ha. Hoping it's today - they got the water out yesterday and are trying to backfill it today (again). 

NOTE: I will be releasing 2-3 new limited PLR reports/blog posts later today. One is about 5 Profit-Pulling Affiliate Marketing Styles (I loved this slant) and another is about EEAT Google-Approved Content Creation. I may also do a survival or personal development one. We'll see - I'll send that to y'all later when it's ready. 

FYI: If you need to see what limited PLR is left and see what big, discounted store bundles are available, go here.

AI Put to Good Use: Amy Harrop has a course about using AI in a legit way. She's combining the power of AI - but with PUBLIC DOMAIN graphics. This is perfect for those in the Etsy/printables or crafts niches. It's called Auto PD Prints Made Easy. I have not gone through the course but I've taken her courses before and they're good.  

Personal Development eKit PLR

Alice Seba has a new Personal Development eKit PLR bundle ready. She also has two free packs for you to grab. 

For the main pack, you get 50 editable coloring pages you can use in journals, coloring books, giveaways, etc. 

The topics are: It also includes a bonus called "How to Start and Grow Your Coloring Book Business"

Main Pack: http://ekithub.com/amember/aff/go/tiffanylambert?i=316
Free Option #1: http://ekithub.com/amember/aff/go/tiffanylambert?i=317
Free Option #2: http://ekithub.com/amember/aff/go/tiffanylambert?i=318

Happiness & Longevity Plan PLR

Lynette Chandler has a new Happiness & Longevity Plan PLR bundle ready. 

You get: Check it out here:
https://www.thriveanywhere.com/account/aff/go/tiffanylambert?i=146

New Stance on AI By Google

Quick heads up about AI and search rankings. Yesterday, Google reversed course somewhat so I want to caution you optimistically. On January 7th, I wrote a blog post about how Marketers Need to Be Careful Using AI. I still stand by that. At that time, Google was blatantly anti-AI.

In fact, John Mueller of Google stated: "These would essentially still fall into the category of automatically generated content, which is something that we’ve had in the Webmaster Guidelines since almost the beginning…” He goes on to say, “And for us, if you’re using machine learning tools to generate your content, it’s essentially the same as if you’re just … shuffling words around or looking up synonyms or doing kind of the translation tricks that people used to do. For us, it’s still automatically generated content and that means for us, it’s still against the webmaster guidelines. So we would consider that to be spam.” 

But there's an update as of February 8th! (And let's be honest - it's all a money issue - they don't want to get left behind so they're working on their own AI and can't sit there being against it if they have one).

Now, Google says they won't necessarily penalize AI content and people can use it correctly. Mind you, they don't specify what that means. They simply say it should be valuable content and that their SpamBrain has the ability to detect unique, valuable content. Hmmm... that's a little murky. (Of course marketers will read the headline or one sentence and think they have free rein to use it as is).

They do say: "Using automation—including AI—to generate content with the primary purpose of manipulating ranking in search results is a violation of our spam policies." And that's funny because that's exactly how most marketers are touting you can use it. LOL!

They go on to say you need to probably let your readers KNOW that you used AI to make your content. They state: "AI or automation disclosures are useful for content where someone might think "How was this created?" Consider adding these when it would be reasonably expected."

Well that's a bit cringy. To me, it detracts from your position as a niche expert, although I'm sure marketers, being the spammy individuals they often are, will do things like put it in the microscopic fine print. I know as a consumer and reader, if I saw that I'd click out and go elsewhere because I don't trust AI info. Look at what it did in my screenshot I sent y'all yesterday - it can be SO wrong, and if you're not knowledgeable, you're going to be putting up wrong information, so why would I trust that?

I also told my kids never to use AI - why? Because as I showed you, they don't know that SEO answer was wrong, so to use it in place of research to educate yourself is foolish. Once they knkow how to combine research and AI for brainstorming, I might be okay with that. But not yet. 

Now Google had a good point. They talked about how humans have generated poor quality content for decades. So true! I could just as easily land on a human-generated article that was 100% wrong, too! However, I can often tell by the quality of writing (which AI doesn't deliver yet), the layout and logical unfolding of the information and reputation of the site owner whether or not I feel they're trustworthy. 

There's that personalization factor, too. So when I go to a blog like Neil Patel and read one of his posts, I can tell it's something he wrote and in a casual and conversational way (another thing AI lacks), I can read how his thought process unfolded. So here's a quote from one of his blog posts and when you read it, consider how human it is - rather than a conclusion written by an AI generator:

"From what we are seeing, the majority of this update focused on content, meta tags, and keyword stuffing. It doesn’t mean Google didn’t look at other factors such as links or duplicative content, but we saw the biggest patterns related to the factors I mentioned above and AI-generated content."

You can see that a human has analyzed the issue and is discussions his findings. It will matter. It just will. Not to everyone. But to discerning readers. 

I know Arun Chandran is writing some sort of PLR report to help people use these tools. I don't know what his tips will be. I'm sure he'll approach it from an ethical and non spammy standpoint because I trust him and know he has good intentions and insight.

I have nothing against AI. I think it in itself can be a great brainstorming tool. I think it can help poor writers who can't whip up a complete sentence or who can't speak English well and need to deliver to an English audience. But the issue there is, will they even know if they're putting out false information when the AI delivers it?

I don't trust people. 

It won't be the AI's fault if and when humans start churning out poor value/quality content. It'll be the humans' fault. This is why I've steered clear of teaching the use of AI - because you can tell people until you're blue in the face not to simply copy and past the content as is, and they won't listen. They will take the shortest shortcut available and their site will suffer from it. 

But we'll see. I might eventually feel comfortable sharing tips. Maybe that guidance is NEEDED. I hate that so many PLR providers and info product creators are now just going to churn out AI - that's ripping you off as a buyer. You could have done that for free yourself. You are hoping (as I am as a PLR buyer), that a human has conducted some good research and crafted a well-written piece for you to use, not copied and pasted some output that doesn't have the cognitive skill behind it. 

I still caution you about using it - Google's being very vague about how they're analyzing AI content for rankings. In fact, Google had a live event just yesterday in which they were showcasing the use of BARD  (their AI system) and it gave a wrong answer in front of everyone (embarrassing!) and their market wealth got decimated horribly - they lost over $100 BILLION from that gaffe!

It gave bad basic scientific information. Yikes. And you're going to trust that verbatim for your content? Be careful. When the time is right I'll help y'all use it. I want to see what Arun has to say and don't want to step on his toes and put anything out knowing he's about to. I know how to use AI. I have access to it because we all wanted to see what it was about or what it could do. I stay up to date about it - on both the positives AND the negatives.

I think it can be a great idea filler to ensure well-rounded information or help you drill down with concepts - but it HAS to come with a balance of research and knowledge, not as a standalone tool for content creation, which many people had hoped for, I know. And we all know it's going to be severely abused. That's sad. 

Tiff :)

P.S. Prefer a weekly digest?
http://www.tiffanylambert.com/weeklytiff.html
 


PO Box 373, Kennedale, Texas 76060

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