Tiff's Tips on Using the Rockstar Audio-Video PLR Bundle
Published: Thu, 10/27/16
Little by little, my insane schedule is winding down - just 2 more sports game, senior requirements almost all turned in, and everything else subsiding. Of course now Cotillion begins for my daughter, but that's doable.
Today I was going through the audio and video Rockstar Lead Magnets by Alice Seba and Ron Douglas and I thought I'd share some usage tips with you instead of just telling you about them.
This is something unusual in the world of PLR because it's a package of top experts giving advice as you can see here:
http://jvz9.com/c/5810/236836
It includes audio and video files with expertise from:
- Ryan Lee (Creating Dependable Monthly Income)
- Joel Comm (The NY Times Best Seller Blueprint)
- E. Brian Rose (How to Get a Massive Following in Your Niche with Your Book and Be Known as the Leading Expert in Your Field)
- Michel Fortin (Develop Your Copywriting Skills to Sell More of Your Product)
- Colin Theriot (How to Use Product Creation, Copy, and Content to Create a Fanbase that Buys Your Books and Products Over and Over Again)
- Alex Mandossian (More Exposure and Reach with a $0 Budget)
So how do PLR rights work with something like this? Well, these speakers actually own the content, but you get the rights to edit and chop up the files as you please - and you can brand it with your business, but you can't claim that it's your own speech, etc.
You get some summary session notes along with it, and 6 opt in pages and 7 promo images for the series as well.
Okay let's talk about using this. I guarantee you that most buyers who use it will do nothing more than slap up the content on their blog. You can certainly do that. But if you'd like to take it a step further and weave some profit pulling into the mix, try this...
Have you ever listened to the Mark Levin talk show? (I use Mark as an example because it's a continual thing he does - but the way he does it is often annoying because he's so loud lol). Or any radio talk show for that matter, where they're constantly playing clips of a speech by someone and stopping in the middle of it to give their analysis?
That's a PERFECT thing for you to do with this because it allows you to jump into the conversation already talking place in the Rockstar interviews that Alice and Ron did with these expert.
PLUS, it gives you the opportunity to promote things you want (as an affiliate or seller).
So let's take the Ryan Lee interview for example. In it, around the 6 minute mark, he starts talking about continuity income and memberships. Mark Levin would yell "STOP!" and then give his own analysis. You can do the same.
This is a great point for you to cut into the video or audio and splice it with a short message from you about your thoughts on membership sites and maybe even the mention of a course that teaches it. And you don't have to yell when you do it ;)
You can easily do this within Camtasia Studio and if you don't own that, try Camstudio for free.
Another thing you can do is separate the audio from the video. Or, since Ron and Alice GIVE you the audio only file, just use that for this tip. Create a PowerPoint file with your own unique slides and URLs built in to the slides for promos - and merge that with the audio file before you process the video and upload it.
Depending on how much you want to roll up your sleeves, you can easily turn this into a high ticket product by beefing it up based on what the original author discusses. So for instance, let's say we take Ryan's example again.
You could whip up a report on "How to Start Your Own Membership Site" (or buy PLR rights to one) and make it part of the course that you sell along with the audio file.
You could also turn this into six different products - one for each speaker. Use the speaker as the attraction and lead magnet and then have a full course for sale on the backend.
These are all well known individuals with a proven track record, so even if you don't have any expertise and authority yet, their names lend credibility to the promotion you set up.
You can grab this package for 5 days here:
http://jvz9.com/c/5810/236836
Another thing you might do? Create a presentation of your own for the series in the same manner and style and be "one of the guest speakers" in the event. So you put yourself in the lineup of rockstars.
Tiff ;)
P.S. Prefer a weekly digest?
http://www.tiffanylambert.com/weeklytiff.html