The Worst Way to Burn Bridges (Warning), New Neat Challenge and More!

Published: Sat, 11/18/17


Well my baby boy (Shawn) hit the road for his first road trip without Mom today. He and his girlfriend drove down to San Antonio for his fraternity formal and they're staying on the Riverwalk. I'll worry, of course - but he's such a good kid I don't have to worry TOO much. Thank goodness. 

Happy stuff first, then mean Tiff emerges, so exit out if you want to not see that. LOL!

New Neat Challenge Coming!

I told y'all how I had analyzed my 2016 versus 2017 income and decided that I had needlessly cut out product creation and over $30k in profits, so I'm going to do another one. And yes, I'm still doing the Learn IM Free group - it's just a slower pace of all sorts of stuff rather than one succinct idea. 

The new challenge...

I've often told y'all about how some people ignore some of the most profitable slants to certain niches. They go for the obvious, which is what everyone else is doing, right?

Well I know from my own experience that it's lucrative to focus on accessories in a niche. Let me explain...

You have a main niche site for accessories - and you make tons of sales for accessories. But it ALSO gives you the foot in the door to promote bigger items and courses as well. Accessories are great because let's take Christmas for example - many people are going to get big items and then they'll go buy accessory stuff to go with it. This happens year round, not just at Christmas. 

The great thing about accessories is that they're cheap (easy to convert), you can easily afford to buy a couple to review on screen showing authority and immersion in a niche, and people often buy them repeatedly as they get used up. 

Another cool thing is, you can do it by product type or niche topic. For example, camping accessories is a niche topic. But tent accessories is a product topic. With a camping accessories site, you could sell all sorts of stuff - tents, camping guides, etc. With a tent accessories site, your MAIN focus would be on stuff like the stakes that go in the ground, tent repair kits, replacement tent poles and more. It's very specific - BUT, because it's relevant, you still have leeway to promote the same additional stuff - tents (not JUST the accessories for them), guides and more - it would just be less of a focus. 

I'd love to take y'all through a one month challenge where we pick an accessory niche and build a site about it and do all the things to get it going. I plan on blogging, video blogging, Instagramming and YouTubing and promoting Amazon and other sites for tangibles. Also plan on using Pinterest and FB. 

So what are some examples of accessory topics?

- Kitchen Accessories
- Travel Accessories
- Car Accessories
- Sports Accessories
- Gaming Accessories
- Fitness Accessories

Some will have more "course" opportunities than others. For example, a fitness accessory site can have all sorts of diet and exercise courses in addition to the actual accessory reviews. But the gaming one might not have as much course stuff - it'll be primarily reviews. 

This will be a 60-day comprehensive challenge going through every step of the process of get a site going - we'll set it all up from domain to blog install and then begin creating content, networking, socializing, etc. It will go through December and January and you can go at your own pace. 

Stay tuned for more info on how to get signed up and be thinking about how an accessory site would work for you. You're going to see lots of good stuff unfold about garnering a following through free traffic sites and building a rapport with your audience. 

Let me know your thoughts!

The Worst Way to Burn Bridges (Warning)

Okay I don't want to rant today but I have to issue a warning because someone went and poked the hornet's nest - or the honeybadger - and y'all know I hate when that happens. 

So the other day I promote a digital photography PLR pack. It's very rare that whatever I promote doesn't convert to my list, but with photography, I wasn't surprised because it's a hard niche to write about if you don't know it. I still promoted it because it was a huge pack for a low price, the content was well written and it's a subscriber I've known for years. 

I had been in contact with the seller as he got the pack ready, he sent me a review copy which I actually read and approved of (quality wise). I then chose a random sampling to run through copyscape as I always do (the paid pro version, not free). I want to ensure the content isn't scraped (aka: stolen from others). It passed. 

Luckily, not one of you bought it. I'm assuming because the photography niche is hard to write about when you're not a photographer. 

Today, someone emailed me who also got a review copy and told me that the content he checked at first was clear but he decided right before promoting to check a few more, and what do ya know? Plagiarized from a 2013 site. (Thanks for the heads up, Arun - he always has my back - I adore him for his ethics and friendship!).

What really eats me alive about this is - people who do this - come to me and ask me to promote KNOWING they're selling (even partially) stolen content - are putting MY business at risk and when you do that, you put MY kids' financial security at risk. And when you do THAT, well you've burned a bridge with me forever.

It's really rampant now in PLR. Even the bestseller's list is FULL of stolen content and oftentimes, we know ahead of time who has the shady reputation but when it's a supposedly hardworking newbie coming to me, well, I want to give them the benefit of the doubt and carefully promote. This kind of behavior makes me want to keep my circle of people I promote VERY small. That shuts out newcomers and that's a shame. For them, me AND you - because it's awesome to find a newcomer selling good content when it means less competition. 

Some of these packages are HUGE and I don't have the time or money to run every word through paid copyscape (the free version does NOT catch as much fyi). But mainly it's the time. You have to do it page by page or it won't catch the content as well. 

It's unethical of people to sell stolen content and it's even more unethical to approach people like me who try to help others out and get US mired in the mud with you. Think about the consequences far down the line when you do shady stuff. For example, let's say one of my good long-term buyers got that content and put it on his or her site. Then they got a DMCA sent to their host to take their site down because it's using stolen content. 

You may have ruined that buyer's income somehow - stealing from their family. That person would be livid with not only the seller but with ME for promoting it. They stop buying from me. That's money I don't have for MY kids' needs. Do you even CARE when you do stuff like that? Literally - my kids' education, Christmas, health needs - even food on the table - could be impacted by your bad behavior. And no, I'm not exaggerating - there's a reason I carefully select who I promote and read the products - it's because I care about my list and they know that, so they convert high for me. 

Bottom line - before anyone approaches me to promote, you'd better have your ducks in a row. I'm about to get real nasty in weeding out this behavior and you'll be named and shamed, so if you plan on shortcutting it - and stealing - better get someone else to promote you. 

Now to calm down and try to enjoy my Thanksgiving week!

Reminder:

My 12 Month Diet Rotation for 2018 PLR sale is ending on Tuesday, so you still have a few days to pick it up. It includes 12 separate reports on different diet plans. The upgrade options include a planners and product reviews pack and then another upgrade for over $1,210 worth of diet and exercise PLR for just $12. This would be a GREAT content pack for those doing anything in the fitness accessory challenge FYI. 

http://s3.amazonaws.com/bigplrevent.com/12mfe.html


Tiff ;)

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