OMG a Guru Admitted He's a Scammer!
Published: Sat, 02/27/10
You know how I talk about how seedy many of these gurus are - how
they take pride in scamming you, how they scam each other, etc? I
was absolutely shocked today when I stumbled upon a blog post by
Kelly Felix (aka: Rich Jerk) that said these things:
1.) "I also knew less than 5% of my customers were successful. I
would rationalize it by thinking those sub-5% were the only people
who took action, as so many other marketers do. But this simply
isn't true. It's just a cop-out."
Tiff again: How many times have you seen the "well they didn't take
action" cop out? I can't even count that high!
2.) "After all, the people who bought the $10k coaching that I
outsourced sure "took action". A $10k committment is a HUGE
"action". And I simply got my $3k cut from the coaching floor and
passed the responsibility onto them to fulfill upon their promises.
Rarely did I check up on any of those individual customers or
receive a glowing testimonial about the coaching. But I didn't
care."
Tiff again: Exactly. They take your money, they deliver"something"
and DO NOT CARE whether you ever succeed. They DO NOT CARE.
3.) "Selling with scarcity tactics, such as "only 12 copies left",
or "only 5 minutes left", or "re-opening the doors for a short
time" ... it's all garbage marketing. Even if the statement happens
to be true, why limit perfectly abundant information?"
Tiff again: Exactly! I hate stupid scarcity tactics. Why use them?
We all know it's not true. Well, those in the IM industry at least.
4.) "And here's an insight for you: at guru masterminds, do you
think we talked about how wonderful our customers were? I wish that
were the case. Looking back... how dare I talk sh*t about my
customers. As if I owned them and was doing them some huge favor.
It's disgusting. And not only was there customer-bashing, but we
literally complained about how new rules constantly made it tougher
for us to sell people using bullsh*t tactics."
Tiff again: Scum is too nice of a word to describe what goes on
behind the scenes with these gurus. I have told you how a well known
marketer I ghostwrote for for YEARS had me create a product from
one of his seminars. He sent me the recordings and guess what I
heard? He was bashing me to the entire group - talking about how he
outsourced to a really good writer but made her feel inferior on
purpose and told her certain projects should command as much money. I confronted
him about it and he laughed it off. I was humiliated and MAD. I quit
writing for him. They're laughing at YOU too - Kelly admitted it!
And yet you continue buying from these guru blowhards and working
as an affiliate for them, too!
Now for the best part of his blog post - LISTEN UP:
5.) "Be suspicious of push-button solutions. Be suspicious of
products with names like "Underground grim reaper autopilot gold
bar instant millionaire wealth generator." Be suspicious of
anything that says "earn up to 8 billion dollars per second." I
know it all seems like a no-brainer but people are actually still
buying this stuff. Be suspicious of product launches. Be suspicious
of cut and paste emails you receive from 42 different people. Be
suspicious of anything that "everyone is talking about". Be
suspicious of anything with a bonus or "downsell". Be suspicious of
ME."
Tiff again: I read this and I swear I want to scream. Yeah it's
great that he's saying all this now. How much money has been LOST
from hard working people because of HIM and those like him? I love
the last line. I love it. And I am, Kelly - I am. I'm even
suspicious of why you wrote this blog post. I smell a product coming on.
And look at one of the comments "John" posted on this blog post:
"While it is better than marketing with fear, this whole post is a
cleaver marketing tactic in its own. Bad guy gone good who can now
help you with his new product. This whole post is geared towards
getting people to trust YOU and not others because you are calling
then out on their marketing tactics."
EXACTLY JOHN!!
Unless they've been honest with you from day one, fear them and
don't believe them. Period.
There's so much slime out there you need to take a shower after
working online for five minutes.
Tiff
PS - You can read the whole post here:
http://kellyfelix.com/just-thoughts/