Using Video as a Part of Your Info Product Creation

Published: Sun, 03/07/21


I ordered a hummingbird feeder to go under my awning. My dad used to have some and they were always so cute, flying in and out to get some nectar. I boiled the solution and cooled it, then my son, Shawn got it all set up for me. Hope I see some soon! I even got some binoculars to watch all the birds more closely without walking up to the door and scaring them off. 

FYI:  The Survival Limited PLR sold out, as expected (but stay tuned for a public unlimited launch on March 17th for that niche).

As of last night there was only 1 copy left of my limited PLR called The Low Threshold of Entrepreneurial Success and 11 copies left of the limited report called 5 Ways to Improve the Health of Your Heart and 12 copies left of Recruiting Affiliates for Your Launch.

So here's what I have for you today...

Using Video as a Part of Your Info Product Creation

Video isn't just for branding and social use. It can also be used as part of your entire info product creation process.

You can start by using it on sales copy and squeeze pages. Some people don't want to read your copy - or find out why they should sign up for something through text. They want to watch and hear you explain it. Personally, I've always converted better when my sales copy includes both video and text but I'm usually too lazy to create video for smaller launches, when I should.

You can also use it inside memberships as part of the modules. Even if you have a PDF course, if you're teaching something (especially online marketing), it helps your customers to be able to see an over-the-shoulder walkthrough of the lesson. 

You can also use video in live webinar events for prospects or paying customers. So if they attend, for example, they can get a replay video afterwards. Or, it'll be a good way to include those who couldn't attend, but who signed up. Maybe they're on the other side of the world and the timing is off. 

That's it for me today - have a great rest of your day!

Tiff ;)

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