17 Niches Video Tutorial, 18 Funnel Checklists & Tips, & Brand Momentum
Published: Wed, 04/01/20
Well we got lucky and had sunlight yesterday so I mowed my lawn and oh gosh - it said it was 67 but it felt like 167. LOL! It looks amazing though. And eek! I found a TON of fire ant hills. Have to drive them out before I garden so I don't get swarmed unexpectedly.
So here's what I have for you today:
Scarlett Snippet - What Do You Think?
As I told y'all, Scarlett is helping with my upcoming launch on work-life balance. Like most people, she has self doubt about her skills, even though I told her she's good or else I wouldn't be allowing her to do it. But still, she asked me to get YOUR feedback. So if you want to share your thoughts, send them to me and I'll pass it along.Here's a snippet of her writing from an upcoming article titled: "Setting Boundaries with Work to Nurture a Better Home Life"
Usually, when you have a project to do, you accept it without considering how much time it’ll take out of your day. Many people are too afraid to stand up to their boss and ask for a workload that’s less demanding so that they can maintain personal satisfaction.
You have to be able to set boundaries with yourself, your boss, coworkers, customers and clients so that you can keep a healthy balance between your career and personal life. Don’t allow other people to walk all over you and use you.
If your coworkers or project partners are trying to push some of their workload off onto you, then let them know in a polite, yet stern way that you have your own job to do and they have theirs. Picking up their slack isn’t your responsibility.
If you think you’re being overworked and underpaid, let your boss know. Maintain a flexible approach to the situation and offer suggestions to create a fair work environment.
You might feel guilty because you work too much or that it’s your fault because you’re an overachiever. While being an overachiever usually isn’t a bad thing, sometimes it takes away precious time from your personal life that it didn’t have to infringe on.
-- Tiff again - so what do you think? That's about half the article. The rest will be in the PLR bundle when it's released. I told her, she's always been a natural. I remember in kindergarten she came home and said "Mom, I was meandering around the playground today, when I saw..." Meandering? A five year old! LOL!
Checklist Bundle on Funnels with PLR
In case you're new to my list, you may not have seen me talk about how to use checklists with Private Label Rights. Kevin Fahey just released his latest bundle on the topic of Funnels.So in this, you get 18 checklists and I'll talk about how to use them in a sec, but here's what's included in this one:
Checklist #1 - Market Research
Checklist #2 - Funnel Hacking
Checklist #3 - Marketing Message
Checklist #4 - Funnel Copy
Checklist #5 - High Converting Capture Page
Checklist #6 - Thank You Page
Checklist #7 - Creating a Perfect Lead Magnet
Checklist #8 - Funnel Design and Branding
Checklist #9 - Crafting an Irresistible Offer
Checklist #10 - Creating a Lead Funnel
Checklist #11 - Bridge Page Funnel
Checklist #12 - Tripwire Funnel
Checklist #13 - Creating a PLF Funnel
Checklist #14 - Persuasion & Conversion Triggers
Checklist #15 - Driving Traffic To Your Funnels
Checklist #16 - Remarketing
Checklist #17 - Funnel Functionality
Checklist #18 - Ultimate Funnel Audit Checklist
As you can see, there's a TON of good information in this package that you, as a marketer, should excel at. So the FIRST way to use them is for personal use. I like to print them and put them in a binder. Then when I'm working on a particular aspect of it, I open up my checklist and make sure I didn't miss anything. Kevin is very thorough with these. I've learned a lot using them and I've been doing this career for 20 years now.
The second way to use them - since they include private label rights - is as your own content. So sure, you could publish them on your blog as is. But a better way is to go further. Take each idea within each checklist and make a blog post teaching that tip - and I like to cover the who, what, when, where, why and how of everything whenever possible because you don't know what your audience doesn't know.
You could also turn them into video tutorials and generate traffic from YouTube. Turn it into a nice infographic. OR, even use them as engagement questions on your social media for your group followers. For example, you might ask the question, "How many of you understand Funnel Hacking - and if you don't, would you like me to explain it to you?"
You'll see lots of people discussing this idea and then you can be writing up your blog post on it using Kevin's checklist. When it's ready, post the link to it for those who expressed interest. That conversation and engagement is good for you in terms of traffic and exposure.
Go check them out while they're on sale - I LOVE all of his work. His checklists, though, are my favorite:
https://warriorplus.com/o2/a/rd2dz/0
17 Evergreen Niches Ushering in a New Audience Right Now
Yesterday, I made a video showcasing 17 evergreen niches that are ushering in tons of new customers right now - they're having an odd spike, even though many don't normally even SEE a spike at all, they're just consistent.I also show you how to find MORE of these:
http://tiffanylambert.com/blog/17-evergreen-niches-ripe-with-new-customers-now
Expanding Your Brand Momentum with Multiple Blogs
Have you ever thought of having multiple blogs? I do. Once one blog is established, you may want to branch out.Never take on more than you can manage providing frequent, quality information for, though. You don't want to spread yourself so thin that you can't take care of the needs of your audience and you leave them waiting 3-4 months between posts.
Choose related topics that help you maintain the same audience (like nutrition and exercise for example). Anything that goes well together, where your first audience would say, "Yes - I need info on that, too!" It makes it easier to keep the momentum going.
If you have blogs in all kinds of topics, it can be fun for variety, but it also might take longer. When they're related, you can link back and forth between them, too. So for example, I might have a blog on diabetes and in a post I'm talking about the best diet plan, and I mention keto - and then I link them to a keto blog I own (I don't own either of these, just using an example). Same with the opposite. I might have a blog post on my keto blog talking about who it's good for and mention diabetics, linking them back to my diabetes blog.
People often feel more comfortable with related topics in branding themselves for those because you feel intimidated branding yourself as an expert in: anti aging, survival, dieting, knitting and so on. Even though that's perfectly, okay, too! We're not one dimensional. You CAN excel in multiple things and share that information!
Don't Forget
Couple of things to remember this week that will be ending soon:
#1 - My Boost Your Immune System PLR will be ending Friday night.
#2 - Sharyn Sheldon's Anniversary PLR Deal is now on Day 6 and today's topic is Sales Funnel Magic - and hey! This goes perfectly with Kevin's checklists so you could use his checklist tips to drive traffic to the full info product course Sharyn's selling that you brand as your own.
#3 - JR Lang's Develop Your Mind PLR launch is underway right now with over 300 pieces of content.
Tiff ;)
P.S. Prefer a weekly digest?
http://www.tiffanylambert.com/weeklytiff.html